FirstCalling reads new liquor-license filings from Texas state records the day they’re submitted and sends your team the venue, the owner, the address, and the license type every Monday — typically 60 to 120 days before the doors open, and before they’ve picked a processor, a POS, or a supplier.
Two weeks free. No card, no call. Texas statewide.
Assigned by territory, so no two reps call the same venue.
New filings this week
30–60 typical
Full record includes owner entity, street address, county, and a link to the state filing.
Walk into an open restaurant and you’re pitching a switch: fight the incumbent, argue about termination fees, wait out a contract. Most of those conversations end at the host stand.
A venue that just filed for its liquor license has a lease, a build-out, and an opening date — and no processor, no POS, no distributor, no insurance. That’s the conversation you want. FirstCalling tells you where it is.
Open restaurant
0 of 4 open
Your opening line is “switch from what you have.”
Just filed
4 of 4 open
Your opening line is “what do you still need?”
Your window to reach the owner — typically 60 to 120 days, with no incumbent to beat.
Everyone else
Your window to reach the owner — typically 60 to 120 days, with no incumbent to beat.
Two weeks free. No card, no call.
Typical filings a week
| Houston | 12 | |
|---|---|---|
| Dallas–Fort Worth | 13 | |
| Austin | 8 | |
| San Antonio | 6 | |
| Rest of Texas | 6 |
Placeholder figures. Each one is marked for verification against the state record.
Every new bar and restaurant in Texas applies to the state before it can pour a drink.
FirstCalling pulls each new application from the state’s public records daily, scores it, and flags what matters: restaurant or bar, full liquor or beer and wine, first-time operator or chain.
Every Monday morning, your metro’s new filings arrive by email and in your dashboard, with a CSV for your CRM.
Assign metros and counties to each rep. Everyone sees only their territory, the whole team works from the same weekly file, and nobody calls a venue that’s already been worked.
One file. Every record below belongs to exactly one rep.
Sample records, fictional venues. Sample reps, for demonstration.
Seats by territory. Each rep gets their own metros and counties.
One file, every Monday. Email, dashboard, and CSV for your CRM.
No overlap. A venue assigned to one rep doesn’t appear in another’s list.
Fields shown here are from a sample record. Real records link to the state filing.
Sabine Street Oyster Room
Houston, Harris County
Scored on
Prefilled with an example. Change every field to your own numbers.
These are your inputs, not our claims. We don’t know your close rate — we only know how many new venues file.
What you act on
Sabine Street Oyster Room
Sample record, fictional venue.
We cap each metro at a small number of subscribers per industry, so you are never the tenth person calling the same owner. When a metro is full for your industry, you can join the waitlist for the next seat.
| Metro | Seats per industry | Availability |
|---|---|---|
| Houston | 5 | Limited |
| Dallas–Fort Worth | 5 | Limited |
| Austin | 5 | Limited |
| San Antonio | 5 | Limited |
| Rest of Texas | 5 | Limited |
Two full weekly lists free on either plan. No card required. Add or remove seats any time. Prices in USD.
California, Florida, and New York publish the same filings. Join the waitlist and we’ll tell you the week your state goes live.
Rollout
Two free weekly lists. No card. Texas statewide.